the case about cross-cultural design

Corporate identity for the Hongkong Hilton, 1962. The double H logo resembles Chinese lattice work as well as one of the I Ching hexagram symbols.
(copy from 'Cross-cultural design',p49)
香港希尔顿酒店logo，双H象征中国古典窗架结构，而字母I又与八卦有关。

Corporate identity for a bank, 1980. The symbol is derived from the beads of an abacus, which contain in negative the character dah, meaning"big".

（copy from 'Cross-cultural design',p49)

dah银行 logo，其灵感来源与算盘。logo负形部分为中文字体“大”。